The theme is “mobile friendly.” PageSpeed is green. Somebody even added a sticky Add to cart. And yet the phone session still dies halfway down a wall of desktop leftovers – promo strip, cookie banner, trust logos, an SEO paragraph, then a tiny product photo. That is not a mobile product page. That is a desktop layout shoved into a narrow screen and sold as optimization.
Continue reading Your Mobile Product Page Isn’t Optimized – It’s a Desktop Page Shoved Into a PhoneMonth: August 2026
What Belongs on a Product Page (and What Kills Conversion)
Traffic looks fine. Ad spend is not crazy. The cart is still empty – so you tweak bids, rewrite the ad, chase another keyword. Most of the time the leak sits somewhere duller: the product page never answered the buy questions, or it buried them under “optimizations.” This is a blunt map of what should be on a product page, and of what usually kills conversion instead – no theme rebuild required.
Continue reading What Belongs on a Product Page (and What Kills Conversion)